Timber wins on two things that matter to some people enormously and to others not at all.
Repairability. A timber window can be sanded, filled, repainted and repaired indefinitely. Damage that would end a uPVC frame is a Saturday's work on timber. Nothing else in this comparison offers that.
Colour freedom, permanently. Timber takes any colour and takes a different one in ten years. On uPVC, aluminium and composite the colour is a decision for the life of the window.
The cost is maintenance, and it is a real cost rather than a rhetorical one. Our own guidance sets out what it involves:
Pine comes factory-treated with preservative and a surface finish and needs periodic retreatment with stain or paint; mahogany arrives primed and needs a top coat after installation, then two retreatments during the first year, then an annual inspection.
The rule of thumb we use is a good one to know: the surface treatment is still doing its job while water forms droplets on the wood rather than soaking in.
South and west-facing elevations weather fastest, and horizontal mouldings weather faster than anything else on the frame. Those are the places to look when deciding whether this year is a retreatment year.